Geico Pulls Ads from Glenn Beck
Geico pulled all its advertising from Glenn Beck's radio program after the host disparaged former President Barack Obama, accusing him of being racist.
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Daniel Walker
Licensed Auto Insurance Agent
Daniel Walker graduated with a BS in Administrative Management in 2005 and has run his family’s insurance agency, FCI Agency, for over 15 years (BBB A+). He is licensed as an insurance agent to write property and casualty insurance, including home, life, auto, umbrella, and dwelling fire insurance. He’s also been featured on sites like Reviews.com and Safeco. To ensure our content is accura...
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UPDATED: Jun 22, 2023
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UPDATED: Jun 22, 2023
It’s all about you. We want to help you make the right coverage choices.
Advertiser Disclosure: We strive to help you make confident auto insurance decisions. Comparison shopping should be easy. We are not affiliated with any one auto insurance provider and cannot guarantee quotes from any single provider. Our partnerships don’t influence our content. Our opinions are our own. To compare quotes from many different companies please enter your ZIP code on this page to use the free quote tool. The more quotes you compare, the more chances to save.
Glenn Beck, who has declared on his Fox news that Barack Obama was a “racist who harbors a “deep-seated hatred for white people,” has been causing many of the advertisers on that program to move their ad spots to other programs.
Geico, in particular, went public with their decision to have their ad time reallocated to shows other than his.
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Geico Quits Beck
“On Tuesday, August 4, Geico instructed its ad buying service to redistribute its inventory of rotational spots on FOX-TV to their other network programs, exclusive of the Glenn Beck program,” said a spokesperson for Geico Corporate Communications in an email to ColorOfChange.org.
“As of August 4, Geico no longer runs any paid advertising spots during Mr. Beck’s program.”
“We applaud Geico and all of the other companies who have stepped forward to pull their ads from Glenn Beck,” said James Rucker, executive director of ColorOfChange.org.
“Beck’s rhetoric is dangerous to the fabric of our democracy. We are happy that so many big companies feel the same way. We won’t stop here — we’re going to continue our fight to see that as many of Beck’s advertisers pull their support as possible.”
Personally, I’m pleased to see Geico take such a firm stance on an issue like this.
The front page of reddit.com and many other viral news sites have been buzzing about this, and I have no doubt it’s doing wonderful things for Geico’s brand in the eyes of many consumers.
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Frequently Asked Questions
Why did Geico pull its ads from Glenn Beck?
Geico pulled its ads from Glenn Beck’s program due to a variety of factors, including the company’s desire to ensure its advertising aligns with its values and the concerns raised by customers regarding the content of the show.
What is Glenn Beck’s program?
Glenn Beck is a conservative political commentator and television/radio host. His program, “The Glenn Beck Program,” is a talk show that covers political and social issues from a conservative perspective.
Is Geico the only company to pull ads from Glenn Beck?
No, Geico was not the only company to pull its ads from Glenn Beck’s program. Over the years, several other companies have also chosen to discontinue advertising on his show due to various reasons, including concerns over controversial statements or content.
Will Geico continue advertising on other programs?
Geico regularly evaluates its advertising strategies and makes decisions based on various factors, including audience reach and brand alignment. While the company may have discontinued advertising on Glenn Beck’s program, it is possible that they continue to advertise on other programs that align with their advertising goals.
How does Geico’s decision impact Glenn Beck’s program?
Geico’s decision to pull its ads from Glenn Beck’s program can have financial implications for the show. Advertising revenue plays a significant role in supporting media programs, and the loss of a major advertiser like Geico can impact the show’s overall revenue and potentially influence its future.
Can customers voice their opinions about advertising decisions to Geico?
Yes, customers can voice their opinions to Geico regarding their advertising decisions. Companies like Geico often have customer service channels, such as helplines or online contact forms, where customers can provide feedback or express their concerns.
Will Geico’s decision affect my insurance coverage or policy?
Geico’s decision to pull ads from Glenn Beck’s program does not directly impact individual insurance coverage or policies. The company’s advertising decisions are separate from their insurance services and should not affect your coverage or policy terms.
How can I find out more about Geico’s advertising policies?
To learn more about Geico’s advertising policies, you can visit their official website. They may have specific information or statements related to their advertising strategies, guidelines, and partnerships available on their website or in their corporate communications.
Are there any alternatives to Geico for insurance coverage?
Yes, there are several alternatives to Geico for insurance coverage. The insurance market offers a wide range of companies that provide auto, home, and other types of insurance. It is recommended to research and compare different insurance providers to find the one that best fits your needs and preferences.
Does Geico make advertising decisions based on political affiliations?
Geico, like many other companies, typically makes advertising decisions based on various factors, including brand alignment, target audience, and the potential impact on their reputation. While political affiliations may play a role in such decisions, it is important to note that companies’ advertising choices are often complex and influenced by multiple factors.
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Daniel Walker
Licensed Auto Insurance Agent
Daniel Walker graduated with a BS in Administrative Management in 2005 and has run his family’s insurance agency, FCI Agency, for over 15 years (BBB A+). He is licensed as an insurance agent to write property and casualty insurance, including home, life, auto, umbrella, and dwelling fire insurance. He’s also been featured on sites like Reviews.com and Safeco. To ensure our content is accura...
Licensed Auto Insurance Agent
Editorial Guidelines: We are a free online resource for anyone interested in learning more about auto insurance. Our goal is to be an objective, third-party resource for everything auto insurance related. We update our site regularly, and all content is reviewed by auto insurance experts.